Tuesday, January 12, 2010

review and tour: the male factor by shaunti feldhahn

In the opening chapter of The Male Factor, Shaunti Feldhahn explains that she realized she didn’t understand how men think while writing a work of fiction. She quickly decided to write nonfiction books to help men and women understand how the other thinks. The first book focused on personal relationships; The Male Factor takes on the workplace and is geared toward women. Feldhahn is quick to point out that women aren’t wrong in their thinking, but may find it easier to get ahead if they understand why men react in certain ways and adapt to it.

Feldhahn relies heavily on her own primary research, but also cites academic journals (particularly scientific ones) on the topic. For her research, she developed a survey (the methodology of which is explained in the appendix) that asked men a variety of questions about women in the workplace. Some of the answers really reveal how differently the two genders think. Women may view themselves as fashionable while some men think the women are intentionally dressing sexy. It’s helpful advice for all, including men.
Review copy provided by the publisher, WaterBrook Multnomah.

There's a giveaway with this tour! Also check out the other participating sites:

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